To Apple Developers â For the Future

Introduction
Steve Jobs didnât just create Apple.
He constantly repeated this simple belief:
âTechnology should serve humanity.â
Not just for convenience,
but to help people express their creativity, their intuition, and their spirit.
Although heâs no longer in this world,
he still sees whatâs happening with the iPhone â from the other side.
And recently, he sent me a message:
âMake the iPhone so light it could float on water.â
This isnât just about weight.
Itâs a deeper message to Apple developers:
âReturn to the essence. Reconnect with what matters.â
Information Overload Is Draining Human Energy
Todayâs iPhone is overloaded:
Calls, emails, LINE, social media, video, news, camera, payments, health trackingâŠ
Itâs like a never-ending buffet of information.
And behind the convenience, our brains are always ON.
Most people donât even realize how exhausted their minds have become.
âThis lifestyle shortens our lifespans,
blocks our creativity, and dims our inner spark.â
Thatâs what Jobs would say if he were here.
âSimplicity is the Ultimate Sophistication.â
Jobs often said:
âSimplicity is about removing the unnecessary.â
This wasnât just about design.
It was about preserving what makes us human:
our focus, our curiosity, and our peace of mind.
âš The iPhone Should Return to the Basics
Inspired by his voice, I propose this:
â ãA Simpler iPhone
Just the essentials: calls, texts, email, LINE. Minimal information, creating room for silence and reflection. Lightweight and effortless to carry.
âš A Separate Device for Info & Entertainment
â ãA âMini Computerâ for Exploration
Social media, videos, ChatGPT, music â all in a separate device. Designed with a playful, toy-like body. Something that sparks joy at first glance, like a piece of childhood magic.
This way, we separate contact from content,
and naturally create ON/OFF boundaries in our lives.
â ãCarrying Two Devices? Maybe. But Worth It.
Sure, having a second device might seem inconvenient.
But it acts as a mental switch â a symbolic step toward balance.
When you need rest, youâll be able to truly disconnect.
And when you want to explore, youâll choose it consciously.
To Apple Developers
âTo Apple developers:
Itâs time to return to your roots.
Donât just keep adding more.
Build something that helps people reconnect with life,
and with themselves.â
This is the message Steve Jobs has sent â
a message to change the future.
And I am simply passing it along.
ð¡ The idea of the âMini Computerâ is my original suggestion â
inspired by the voice of Jobs, and shaped by my own vision of a better future.
If this speaks to your heart, please help share it.ð
Letâs bring back joy, clarity, and balance to technology.
2025.5.21âOliveR
